IKEA Infinite Profit

Swedish furniture maker IKEA has withdrawn from its stores two types of pasta: Pastaalgar and Pastaalgar fullkorn, which are sold under companies’  brand name. This was reported in the IKEA press releas.

The company notes that the product may contain soy, which is not listed on the label.

“Soy is an allergen. In the use of these products for people with allergies to soy can have an allergic reaction, “- said in a statement.

The company also said that buyers who have any doubts about these products may return them to the IKEA, where they will be fully refunded for these products.

IKEA owns one of the largest furniture retail chains in the world. The company’s revenue in the last fiscal year amounted to 28.7 billion euros.

In addition to furniture, IKEA also sells many other products under it’s own brand, including caviar, bakery products, soft drinks and sauces.

Filed under: Marketing News

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