How can small-business owners or startups make time to fit content marketing into their day?

How To Fit Content Marketing In Your Every Day Schedule

Stop doing things that don’t work, and start creating content. Find one business problem or marketing challenge and launch a content program around that specific issue. Identify proper metrics so you’ll know whether it’s a success, and give yourself a long enough period to measure the results. Content is a long-term commitment, not a one-and-done campaign.

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