The Academy Of Marketing Science Rewards

The Academy of Advertising Science has actually called John Zeigler Global Online marketer of the Year in recognition of his effective 30-year profession in marketing and advertising.

The award was presented the other day at Melbourne Town Hall as part of the Institute’s 16th biennial World Advertising and marketing Congress.

The congress is being held in Melbourne by Monash University’s Department of Advertising, among minority times the congress has actually been hosted outside of the northern hemisphere.

Zeigler, that is chairman and CEO of DDB Asia-Pacific, claims he’s recognized and humbled to receive such a prominent honor. “Having worked in advertising and marketing interactions for almost 30 years– both on client and firm side– I have actually never ever dreamed that I would be recognized by peers and scholastics by doing this.

“Nonetheless, when I recall at my success, this award ought to truly be committed to those that have assisted me throughout the years. It’s these talented people, especially at DDB, that ought to truly be offered the credit rating.”

Co-chair of the Academy of Marketing Science 2013 Globe Advertising and marketing Congress and Head of the Faculty of Business and Economics at Monash College’s Peninsula campus, Teacher Mike Ewing said Zeigler was a deserving champion of such a prominent award.

“I have actually known John for more than a many years and am not pleasantly surprised to see him identified by the Institute thus. He is a true leader, both essentially and figuratively, in advertising and marketing and communications in the eastern hemisphere– and definitely around the globe,” Ewing explains.

“John goings the most crucial areas in the world in with regards to development, chances and obstacles, for among the most significant advertising communications business in the world, that, then, team up with lots of category-leading global brands. What more could one point out … he is a worldwide advertising innovator as the honor rather appropriately acknowledges.”

Watch Zeigler below talk at TEDxFedSquare on getting CEOs to comprehend the power of brand.

Previous champions of the Global Marketing expert of the Year have included Anthony J Palmer, president, international brand names and development, Kimberly-Clark Company (2012), Robbie Brozin, founder of Nandos dining establishments (2011), Dr Joseph Plummer, previous exec vice president, McCann-Erickson Worldwide (2006), Ross McKenzie, executive director sales and advertising and marketing, Holden Ltd (2003) and Ross H Roberts, vice president, Ford Motor Business (1998).

Marketing Magazine

July 19, 2013

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